Our mission as a label is to bring change and awareness to the human and environmental issues within the fashion industry while creating sustainable soft dreamy bamboo underwear that’s both rejuvenating and empowering.

At HARA we aim to use the label as a platform to bring change. We have teamed up with the EJFoundation to support their projects in remote areas of the world that are under environmental stress.

How they help the earth:

✔ OCEANS - Protecting marine environments, biodiversity and livelihoods
✔ CLIMATE - Securing international protection for climate change refugees
✔ PESTICIDES - Calling for an end to toxic pesticides
✔ COTTON - Eradicating the human and environmental abuses associated with cotton
✔ ACTIVIST TRAINING - Supporting tomorrows environmental defenders

Profits from every purchase go to the EJFoundation. Help HARA help the Earth.